Lion sniffs success as dairy revamp taps consumer trends

Andrew Marshall
February 22 2017 - 5:30am
Flavoured milk sits alongside yoghurt and specialty cheese production as the most lucrative and fast evolving dairy product categories for Lion.
Flavoured milk sits alongside yoghurt and specialty cheese production as the most lucrative and fast evolving dairy product categories for Lion.

Anticipating consumer trends is never an exact science, but national milk processor Lion has certainly nailed at least one - Greek yoghurt.

Andrew Marshall

Andrew Marshall

National agribusiness writer

Andrew Marshall is the group agribusiness writer for ACM's state agricultural weeklies and websites. He is a former editor at The Land and has worked in various Rural Press group roles in Canberra, North Richmond (NSW) and Toowoomba (Qld).

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