Our Asia trade plans worth extra $278b for exporters

By Isaac Rankin
Updated November 27 2017 - 9:48am, first published November 25 2017 - 6:30am
It is important to appreciate and use the power of “Brand Australia” in burgeoning Asia.
It is important to appreciate and use the power of “Brand Australia” in burgeoning Asia.

Last year the ANZ Opportunity Asia report pointed to a potential $138 billion windfall for our economy if Australian businesses acted on their intentions to enter the Asian market.

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