Hold each other accountable to win sustainability arms race

Shan Goodwin
Updated May 11 2018 - 2:09pm, first published 10:36am
Super Butcher’s managing director Susan McDonald speaking at Beef Australia.
Super Butcher’s managing director Susan McDonald speaking at Beef Australia.

BEEF’s cutting-edge sustainability framework is not only about building consumer trust, it’s about stepping up and being part of a bigger industry.

Shan Goodwin

Shan Goodwin

National Agriculture Writer - Beef

Shan Goodwin steers ACM’s national coverage of the beef industry. Shan has worked as a journalist for 30 years, the majority of that with agricultural publications. She spent many years as The Land’s North Coast reporter and has visited beef properties and stations throughout the country and overseas. She treats all breeds equally. Contact 0427686187. E: s.goodwin@austcommunitymedia.com.au

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