Prominent Indian comedian Vir Das has used his humour to spruik the benefits of Australian wool.

A new study has confirmed the benefits of wool in clothing for firefighters and military personnel.

Wool market starts new financial year on positive note as buyers return to market.

In just seven short years, Kyle Cordy has worked his way up from jackaroo to farm operations manager at Avington Merino stud.

According to Dr Matt Playford rams should be acknowledge as the primary drivers of genetic improvements in most flocks.

The Australian Merino has evolved into a premier all purpose sheep.

A hobby that became a passion for Southern Tablelands wool growers.

The winners of the inaugural Lambition Awards have just been announced.

While the current wool situation in Asian countries was "bordering on disastrous", there was optimism of a bounce back next year, according to AWI's John Roberts.

A new generation at Thalabah Merinos are keen to take the stud into the future.