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Väderstad report increase in global sales


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Väderstad, president and CEO, Mats Båverud with senior vice president global sales and marketing, Mattias Hovnert and Landpower, head of product, Paul Birbeck during their recent tour of Australia.

Väderstad, president and CEO, Mats Båverud with senior vice president global sales and marketing, Mattias Hovnert and Landpower, head of product, Paul Birbeck during their recent tour of Australia.

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Seeding and cultivation company, Väderstad have reported a massive increase in global sales

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Swedish cultivation and seeding company, Väderstad have reported a 27 per cent increase in global sales over the last year. 

The manufacturer of brands such as Seed Hawk air seeders and Tempo seed drills, distributes in Australia through a number of independent dealers and the Claas Harvest Centre. 

Speaking during a trip to Australia, Väderstad, president CEO, Mats Båverud, said more then 90 per cent of the companies profits were derived from exports, and he was particularly pleased with the result given the flat global market.

“This growth is purely organic and reflects our commitment to meeting customer needs and our growing global presence," he said. 

Mr Båverud said the company expected continued growth in 2019 on the back of a reasonably stable global economy and low interest rates.

“Pre-season sales for 2019 have been strong right across our range and the signals are positive from most of our markets,” he said.

Also participating in the tour, Väderstad, senior vice president global sales and marketing, Mattias Hovnert, said he was impressed by the scale of Australian farming.

“Obviously, your farming systems are quite different to those in Europe, but we can see enormous potential for our products," he said. 

"Your climate is far more challenging, that’s for sure, but precision is the key and that’s something we do very well.

“Seed Hawk already has a very good following here in Australia and there is growing interest in our Tempo and Rapid drills as well."

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