Precision features are underutilised

Case IH push cross-platform strategy


Machinery
PRECISION SOFTWARE: Case IH product manager Andrew Kissel at the launch of the ClearVU cloud based precision agriculture tool at AgQuip 2018.

PRECISION SOFTWARE: Case IH product manager Andrew Kissel at the launch of the ClearVU cloud based precision agriculture tool at AgQuip 2018.

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Case IH believe a cross-platform strategy is the way forward

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For the true value of precision agriculture to be delivered on-farm, cross-platform sharing of data and functionality is vital.

Case IH Australia product specialist Andrew Kissel said while precision technology was readily available on modern machinery, it was often not utilised to its full extent.

"Variable rate as a technology is probably underutilised in Australia," he said.

"From a practical standpoint having technology like a Case IH Early Riser planter opens up the ability to adjust to variable rate across the entire bar.

"We have a lot of people who have the capacity, but as an industry we haven't really helped people to implement those technologies."

Underutilised capacity: Increasingly farm equipment is coming with precision agriculture tools as a standard feature.

Underutilised capacity: Increasingly farm equipment is coming with precision agriculture tools as a standard feature.

Mr Kissel said the CaseIH precision agriculture platform, ClearVU, which was launched last year, met a need for an overall package that worked across different machinery brands.

"It is a cloud based data management product for customers of all brand colours," he said.

"When you have the ability to interact with everything, it gives you a truer picture of what is happening.

"Headers, pickers, sprayers and seeding gear - all those products have a cost associated and a potential return on investment.

"When you look at precision farming as an industry there is a tremendous amount of information.

"ClearVU is a way for farmers to store a huge variety of information in one place."

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