Shaun the Sheep turns heads globally

By Samantha Townsend
May 21 2020 - 6:00am
Australian Wool Innovation's Shaun the Sheep-themed marketing campaign featured on 19 Woolmark-branded London electric taxis. Photo by AWI.

HE'S the cheeky little sheep whose antics have entertained us on the big screen and now he's blowing away international wool markets.

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