Outgoing MLA chair reflects on big moments in red meat

Shan Goodwin
Updated November 20 2019 - 8:19am, first published November 19 2019 - 9:33pm
Meat & Livestock Australia's managing director Jason Strong and outgoing chair Dr Michele Allan at the Red Meat 2019 social function at Tamworth Town Hall.
Meat & Livestock Australia's managing director Jason Strong and outgoing chair Dr Michele Allan at the Red Meat 2019 social function at Tamworth Town Hall.

FROM the rise of China as a customer to sharing red meat's stories through virtual reality, change has been a constant in the eight years Dr Michele Allan has served as chair of the most influential organisation in Australia's red meat industry, Meat & Livestock Australia.

Shan Goodwin

Shan Goodwin

National Agriculture Writer - Beef

Shan Goodwin steers ACM’s national coverage of the beef industry. Shan has worked as a journalist for 30 years, the majority of that with agricultural publications. She spent many years as The Land’s North Coast reporter and has visited beef properties and stations throughout the country and overseas. She treats all breeds equally. Contact 0427686187. E: s.goodwin@austcommunitymedia.com.au

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