Farmer stereotype used in advertising is an outdated throwback

Jamieson Murphy
By Jamieson Murphy
Updated April 21 2021 - 5:09am, first published 12:00am
: The way many advertisers and media outlets picture farmers doesn't represent the whole picture and romanticises a bygone era.

PICTURE the last time you saw a farmer in an advertisement.

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Jamieson Murphy

Jamieson Murphy

National Rural Affairs reporter

National Rural Affairs reporter, focusing on rural politics and issues. Whisper g'day mate to me at jamieson.murphy@austcommunitymedia.com.au

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