Case IH and New Holland to offer co-branded MacDon draper headers

Melody Labinsky
By Melody Labinsky
December 15 2021 - 11:00pm
Australian New Holland dealerships will have a full line of co-branded draper headers ready ahead of the 2023 season.

CNH Industrial has struck a new partnership with MacDon Industries to provide Australian farmers with additional draper header options.

Co-branded MacDon draper headers have been designed for CNH's flagship brands, Case IH and New Holland.

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Case IH Australia/New Zealand general manager Pete McCann said the new partnership was aimed at delivering an industry-leading harvesting package for producers.

Australian customers will be able to order co-branded Case IH Axial-Flow headers through their dealers in late 2022, with the machinery to be delivered ahead of the following year's harvest.

"Case IH and MacDon have always strived to bring greater efficiencies and productivity to the agriculture industry and we're looking forward to what this new arrangement can offer our customers," Mr McCann said.

"The collaboration is an exciting new chapter in Case IH's hay and harvest product offering, and we believe it gives farmers a high-efficiency draper header-combine solution that will make harvesting easier, and more profitable for local farming businesses."

Australian New Holland dealerships will have a full line of co-branded draper headers ready ahead of the 2023 season.

New Holland Australia/New Zealand general manager Bruce Healy said they were focused on ensuring customers' needs were met by delivering cleaner grain quality and volume while also minimising crop loss.

"With our strong combine history in Australia, and a footprint of over 100 dealerships in our Australian and New Zealand network, combined with MacDon's world-leading combine draper header expertise and products, we will be able to provide an unrivalled harvesting package for our dealers and customers," Mr Healy said.

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The co-branded headers will complement New Holland's wider offering and production of the Varifeed and CornMaster lines will continue.

New Holland Australia broadacre product segment manager Marc Smith said both New Holland and MacDon were leaders within their respective areas of the harvesting process and the partnership will offer immediate improvements to customers.

"Using New Holland's technical harvest expertise and customer needs insights as well as MacDon's ability to craft best-in-class headers with increased flex and speed, we can significantly increase our customers' on-farm performance and efficiency, and decrease their operational costs," he said.

"This partnership creates a best-case scenario for both brands and our dealers, and most importantly, takes the harvesting experience and performance for our customers to a new level."

MacDon is based in Manitoba, Canada, and has been manufacturing harvesting equipment for more than 70 years.

It will continue to manufacture and distribute its full line of combine draper headers under the MacDon brand to all its dealers and customers for all major combine brands.

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Melody Labinsky

Melody Labinsky

National machinery and agtech writer

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